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adidas Originals and Bad Bunny Launch the “Easter Egg” Forum

Footwear Proper

Posted on March 31 2021

adidas Originals and Bad Bunny Launch the “Easter Egg” Forum

Having inaugurated their ongoing collaborative partnership with the launch of “The First Café” sneaker, adidas Originals and Bad Bunny return with a brand new take on the Forum Low silhouette. In typically eccentric fashion, this time around the Puerto Rican artist embraces spring-time with the “Easter Egg” Forum Low sneaker. 

Playfully reimagining a typical seasonal color palette, the unique take on the classic court sneaker features a tonal pink premium leather upper, matched with suede overlays, and a buckle fastening.

Bad Bunny is a multi-platinum recording artist, GRAMMY and multiple Latin GRAMMY® winner, who consistently manages to break international barriers and dismantle cultural norms, becoming a global icon of culture and entertainment. In 2020, he was named “Composer of the Year” by ASCAP. Bad Bunny became the first male reggaeton artist to appear on the cover of Rolling Stone magazine and is the only Latin male artist to grace the cover of the prominent New York Times Magazine. Due to his unparalleled global impact, this year Bad Bunny was proclaimed the world’s most popular superstar by Bloomberg. 

His most recent album, “El Último Tour del Mundo” debuted at #1 on the Billboard 200, becoming the first album completely in Spanish to reach said position in the all genre charts 64-year history. The artist has had all of his discography on the Billboard 200, with his last four albums reaching the top 10 and his first album “X100PRE” at #11. He closed 2020 as Spotify’s #1 global artist and as Billboard’s #1 Latin artist for a second consecutive year. Bad Bunny is one of the Latin artists with the most entries on the global “Hot 100” chart, having a total of 25 hits on the chart. After the premiere of his single "Dákiti" with Jhay Cortez, the singer-songwriter made history with the first Latin song to simultaneously reach #1 on the "Billboard Global 200" and "Billboard Global Excl. U.S."; as well as on Spotify's "Top 200" and Apple Music’s "Top 100: Global."

 

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