Inspired by the enduring concept of clothing as a second skin, adidas Originals by wings+horns SS17 is a practice of form and function, creating lightweight, weather-ready apparel and footwear with striking visual appeal with credible practical applications, whilst a subdued colour palette of heather greys and blues reference the duality and diversity of the Arctic summer, a world made equally of dark and light, brooding and beautiful.
Change takes drive. adidas Day One is tailored performance for the court—where making the shot is as crucial as making a statement. Our always-on, always-moving lives call for something more. That more is adidas Day One, an elevated capsule collection that each season explores a different facet of the adidas DNA. Intelligently engineered, Day One resides at the intersection of sports and leisure, placing adidas’ performance expertise in a lifestyle context. Each piece is executed with the key elements of style, attitude, and innovation.