adidas Originals and Pharrell Williams continue their collaborative Hu series for Fall/Winter 2018,reiterating their common belief that, through sport, we all have the power to transform lives. In describing the collection, Pharrell expresses his fondness for the peaceful, meditative nature of running. He seeks to combine the performance breakthroughs of adidas with the fearless colors, bold patterns,
of East Africa, where running is deeply ingrained in culture.
This summer, Vault by Vans reunites with premium Japanese menswear label, WTAPS, to present a 13-piece premium footwear, apparel and accessories collection, honoring master Japanese craftsmanship with Vans’ iconic design aesthetic.
A fitting celebration of the Energy Boost, a shoe designed with long-distance runners in mind, comes from Boston’s Concepts. Just as their hometown marathon is revered by runners around the globe, so too is the Concepts store among sneaker-heads from all over the world. At first glance, their take on the Energy Boost draws on the sporting heritage of adidas’ iconic tennis shoes, the brilliant white base and green accenting calling to mind the famous adidas Stan Smith model in its original color-way.
