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Proper Guide

Vault by Vans x Proper - Tatanka Collection

Vault by Vans x Proper - Tatanka Collection

August 07, 2017

THE TATANKA COLLECTION FEATURES UPPERS CONSTRUCTED FROM HORWEEN AMERICAN BUFFALO LEATHER. BUFFALO LEATHER WAS SELECTED FOR ITS DISTINCT NATURAL GRAIN THAT GETS BETTER WITH AGE AND WEAR. STRONGER THAN TRADITIONAL COWHIDE, AMERICAN BUFFALO LEATHER IS UNEQUALED IN ITS SOFTNESS, STRENGTH, AND DURABILITY. THE USE OF NATURAL HIDES ENSURES THAT NO TWO PAIRS WILL BE THE SAME, COMPLETELY UNIQUE FROM PAIR TO PAIR, LEFT TO RIGHT, AND PANEL TO PANEL.

NEW YORK OGs MEET PARIS OGs

NEW YORK OGs MEET PARIS OGs

July 25, 2017

Before the spread of the internet, collaboration was different. Information was exchanged gradually, scenes and subcultures grew slowly and often remained confined to their cities. The original sneaker retailers formed at the heart of these subcultures and did more than simply sell shoes. They became meeting points; places for style, art, music, and urban culture to collide.
adidas consortium s.e. - END X Bodega

adidas consortium s.e. - END X Bodega

July 01, 2017

The END. x Bodega Pack examines adidas’ rich history while simultaneously questioning the future of athletic footwear. Vintage sneaker connoisseurs will be thrilled by the revival of the Haven - a 1970s running classic - which here receives luxurious make over in a soft suede. Another model making a big impression this year is the brand new Iniki Runner, which deliberately toys with the juxtaposition of a classic aesthetic with modern elements such as BOOST™ sole and an ultra-contemporary silhouette.

adidas Originals by PORTER

adidas Originals by PORTER

June 06, 2017

adidas and the Yoshida Company began life as small, family-run businesses. adidas made sportswear, Yoshida made bags and over the latter half of the 20th century both became giants in their respective fields. Now experts in our industries, together we present a small collection of high quality footwear and bags. It is east meets west; a truly special exchange of ideas.
adidas Consortium x Avenue EQT 93/16 Support

adidas Consortium x Avenue EQT 93/16 Support

May 29, 2017

Rather than simply altering materials or colorways, Avenue has demonstrated a bold ethos in its treatment of the EQT Support. By toying with traditions and allowing different cultures to clash, Avenue has enlivened the model with a fresh approach. The retailer selected aniline leather - often used to upholster luxury furniture - for the model’s outer. Soft and sleek when left smooth, it is complemented with embroideries woven directly into the leather, heavily reminiscent of patterns often featured in Scandinavian fabric design.
adidas consortium x overkill's "coat of arms"

adidas consortium x overkill's "coat of arms"

May 22, 2017

The pack features two models: the EQT Support ADV and the EQT Support Future, titled “Coat of Arms” as the color palette - red, black and white – is a reference to Kreuzberg’s traditional emblem. Despite opening a decade after the EQT Support was first released as a running shoe, OVERKILL holds a long-held love for this particular model and range, being among the stores heavily responsible for the its renaissance. Via events, showcases and previous collaborations, OVERKILL has been assisting the EQT's revival among the new generation of sneaker enthusiasts and veterans alike who are looking for both heritage and a powerful aesthetic.

adidas consortium s.e. - sneakerboy x wish

adidas consortium s.e. - sneakerboy x wish

May 15, 2017

The two stores had never interacted before Consortium linked them up for the Sneaker Exchange. Their challenge was, once again, to find common ground to deliver a stunning design concept for this series. The partners present a PureBOOST and an updated Climacool in a novel Primeknit execution. Both styles are striking in the use of the knit technology with a completely new take on branding and detailing.
KARHU x PAAVO NURMI GAMES

KARHU x PAAVO NURMI GAMES

May 11, 2017

To celebrate the 100th anniversary of Karhu’s founding, we collaborated with the Paavo Nurmi Games to honour the spirit of the Flying Finn. The Paavo Nurmi Games (PNG) is a Finnish track and field event that attracts top international talent to Nurmi’s hometown of Turku, Finland. This year represents PNG’s 60th anniversary and what better way to celebrate their success than collaborating with Nurmi’s choice of footwear brands.

ADIDAS DAY ONE SS 2017 - REIMAGINING RUNNING ESSENTIALS

ADIDAS DAY ONE SS 2017 - REIMAGINING RUNNING ESSENTIALS

May 10, 2017

For Spring/Summer 2017, adidas Day One offers breakthroughs in basketball and running, two categories that have been central to the innovations-driven German sportswear label for decades. Executed entirely in a palette of blacks, grays, beiges, and olives, the collection can be seamlessly integrated into a wearer’s daily repertoire.

CONVERSE X UNDEFEATED ONE STAR

CONVERSE X UNDEFEATED ONE STAR

May 09, 2017

Unorthodox uniformity. Unbreakable legacy.

adidas Originals = Pharrell Williams

adidas Originals = Pharrell Williams

May 05, 2017

More than a footwear range, Pharrell Williams' Hu collection represents a belief in the power of human endeavor. Seeking to bring us together, the multi-talented producer and performer draws form his travels to all corners of the world to create a powerful celebration of our cultural differences and collective power.
KANYE WEST 350 V2 CREAM WHITE

KANYE WEST 350 V2 CREAM WHITE

April 26, 2017

On the adult shoe, a semi-translucent rubber outsole and TPU sidewalls create a striking effect while providing superior traction, while the YEEZY BOOST 350 V2 midsole utilizes adidas’ innovative BOOST™ technology to create a durable, shock-resistant, responsive sole.


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